1/206 0.4-2.8 n 今天聊一个跟每个网购的人都有关的话题,09-06 11:12:19-09-06 11:12:23Let's talk about a topic that everyone who shops online is interested in.
2/206 3.4-4.84 aaa 拼多多为什么这么便宜?09-06 11:12:19-09-06 11:12:21Why are products so cheap on Pinduoduo?
3/206 5.38-6.16 de 九块九包邮,09-06 11:12:22-09-06 11:12:49Nine for nine, including shipping.
4/206 6.4-6.82 aaa 五块钱,09-06 11:12:22-09-06 11:12:23Five yuan,
5/206 6.88-7.18 xss 一把伞,09-06 11:17:29-09-06 11:17:44An umbrella,
6/206 7.48-8.56 hp 十几块钱一件衣服,09-06 11:12:24-09-06 11:12:28A few dollars per piece of clothing,
7/206 9.04-10.9 n 这种价格在过去是不可想象的。09-06 11:12:25-09-06 11:12:28This price was unimaginable in the past.
8/206 11.14-12.52 n 但拼多多上到处都是。09-06 11:12:26-09-06 11:12:28But there are many of them on Pinduoduo.
9/206 13.12-18.28 aaa 今天我们就来拆解一下拼多多到底是怎么做到这么便宜的这个便宜。09-06 11:12:26-09-06 11:12:30Today, let's break down how Pinduoduo manages to offer such low prices.
10/206 18.46-19.36 n 对中国制造业,09-06 11:12:29-09-06 11:12:30For Chinese manufacturing,
11/206 19.6-20.32 hp 对普通商家、09-06 11:12:30-09-06 11:12:32For ordinary merchants,
12/206 20.56-22.42 n 对消费者自己到底意味着什么?09-06 11:12:30-09-06 11:12:32What does it mean to the consumer?
13/206 23.32-25.84 aaa 这期我们想做的不是夸拼多多真香,09-06 11:12:31-09-06 11:12:34This time, we don't want to praise Pinduoduo for being so amazing.
14/206 26.14-27.82 n 也不是骂拼多多扰乱市场,09-06 11:12:32-09-06 11:12:35It's not about accusing Pinduoduo of disrupting the market,
15/206 28.24-29.98 n 而是把便宜这件事讲透。09-06 11:12:32-09-06 11:12:35Instead, let's talk about the concept of cheapness.
16/206 30.65-32.03 hp 便宜的逻辑是什么?09-06 11:12:33-09-06 11:12:35What is cheap logic?
17/206 32.45-33.77 aaa 便宜的代价是什么?09-06 11:12:34-09-06 11:12:36What is the cheap price?
18/206 34.19-37.31 n 便宜的中国制造到底是好事还是坏事?09-06 11:12:36-09-06 11:12:39Is cheap Chinese-made goods a good thing or a bad thing?
19/206 38.27-38.33 hp 对,09-06 11:12:37-09-06 11:12:38Okay,
20/206 38.69-39.77 n 先说一个基本数据,09-06 11:12:37-09-06 11:12:39Let's start with a basic fact,
21/206 40.43-44.57 aaa 二零二四年拼多多的活跃买家数已经超过九亿年,09-06 11:12:38-09-06 11:12:43In 2024, the number of active buyers on Pinduoduo has exceeded nine hundred million.
22/206 44.81-46.37 xss g m v 超过四万亿。09-06 11:12:39-09-06 11:13:07Over 40 billion.
23/206 46.91-48.23 hp 这个数字意味着什么?09-06 11:12:39-09-06 11:12:43What does this number mean?
24/206 48.77-50.63 n 意味着中国十四亿人口里,09-06 11:12:40-09-06 11:12:43means that in China's 1.4 billion population,
25/206 51.11-54.17 n 每一点五个人就有一个在拼多多上买东西,09-06 11:12:41-09-06 11:12:44Every 1.5 people buy something on Pinduoduo,
26/206 54.71-58.13 aaa 这是中国电商史上前所未有的覆盖度。09-06 11:12:43-09-06 11:12:45This is unprecedented coverage in Chinese e-commerce history.
27/206 58.91-62.64 hp 那九块九包邮是怎么做到的这价格连物流费都不够啊,09-06 11:12:44-09-06 11:12:52How is it possible for a price of 9.9 yuan to include free shipping? Doesn't that mean the logistics cost alone would be more than that?
28/206 63.83-65.81 bg 这就是拼多多商业模式的精髓了。09-06 11:12:45-09-06 11:13:34This is the essence of Pinduoduo's business model.
29/206 66.26-68.06 de 它的便宜不是简单的补贴,09-06 11:12:45-09-06 11:13:19It's not just a subsidy, but also cheap.
30/206 68.57-70.13 n 是一套完整的系统设计。09-06 11:12:46-09-06 11:12:48It is a complete system design.
31/206 70.58-72.8 n 我把拼多多的便宜逻辑拆成四把刀,09-06 11:12:47-09-06 11:12:50I have broken down the cheap logic of Pingdu into four knives.
32/206 73.68-74.22 aaa 哪四把刀、09-06 11:12:47-09-06 11:12:48Which four knives?
33/206 75.26-75.74 n 第一把刀、09-06 11:12:49-09-06 11:12:50The first knife,
34/206 76.2-77.53 aaa 白牌画什么意思?09-06 11:12:49-09-06 11:12:50What does a white card mean?
35/206 77.9-78.86 de 我们平时在淘宝、09-06 11:12:50-09-06 11:13:10We usually shop on Taobao,
36/206 79.04-79.58 n 京东上买的,09-06 11:12:52-09-06 11:12:53Bought from JD.com,
37/206 79.7-81.57 aaa 很多商品背后都有一个品牌,09-06 11:12:52-09-06 11:12:54Many products have a brand behind them.
38/206 82.23-82.469 de 海尔、09-06 11:17:54-09-06 11:18:00Haier,
39/206 82.83-83.01 hp 美的、09-06 11:12:54-09-06 11:12:55Beautiful,
40/206 83.37-83.67 n 欧莱雅、09-06 11:12:54-09-06 11:12:55L'Oréal,
41/206 84.01-84.25 n 蒙牛。09-06 11:12:55-09-06 11:12:56Mengniu.
42/206 84.72-86.64 aaa 这些品牌要花大量资金做广告,09-06 11:12:56-09-06 11:12:58These brands need to spend a lot of money on advertising.
43/206 86.88-87.36 n 做渠道,09-06 11:12:57-09-06 11:12:57To be a channel,
44/206 87.54-88.2 hp 做品牌建设,09-06 11:12:57-09-06 11:12:59Building a brand,
45/206 88.7-90.86 n 这些成本最终都加到了商品价格里。09-06 11:12:58-09-06 11:13:02These costs are ultimately added to the price of goods.
46/206 91.22-93.139 n 但拼多多大量推的是白牌,09-06 11:12:59-09-06 11:13:02But Pinduoduo heavily promotes its own branded products.
47/206 93.44-94.58 aaa 也就是没有品牌的商品。09-06 11:12:59-09-06 11:13:02Generic products, or those without a brand name.
48/206 95.31-96.75 hp 江苏南通的家纺工厂、09-06 11:13:00-09-06 11:13:03Textile factories in Nantong, Jiangsu
49/206 97.049-98.61 n 广东揭阳的塑料制品厂、09-06 11:13:02-09-06 11:13:04Plastic product factories in Jieyang, Guangdong
50/206 99.16-100.0 aaa 义乌的小商品厂,09-06 11:13:03-09-06 11:13:04Yiwu Small Goods Factory,
51/206 100.37-101.93 n 他们生产的东西质量可能不差,09-06 11:13:04-09-06 11:13:07Their products may not be of poor quality.
52/206 102.39-103.35 hp 但没有品牌议价。09-06 11:13:04-09-06 11:13:07But there is no brand negotiation.
53/206 103.84-105.64 n 一件白牌 t 恤出厂价十块,09-06 11:13:05-09-06 11:13:09A white-label t-shirt costs 10 yuan when it comes off the assembly line.
54/206 106.08-106.62 aaa 贴上品牌,09-06 11:13:06-09-06 11:13:08Attach the brand,
55/206 106.74-107.4 n 可能卖五十块,09-06 11:13:08-09-06 11:13:10Maybe it can be sold for fifty dollars.
56/206 107.83-109.45 xss 贴上名牌可能卖一百五十块。09-06 11:13:08-09-06 11:13:47Putting a brand label can sell for 150.
57/206 109.93-111.67 hp 拼多多绕开了所有品牌一家,09-06 11:13:09-09-06 11:13:12Pinduoduo bypassed all brands,
58/206 111.85-113.71 aaa 直接把出厂价展示给消费者。09-06 11:13:10-09-06 11:13:11Display the factory price directly to consumers.
59/206 114.4-117.97 n 第二把刀呢第二把刀工厂直销。09-06 11:13:10-09-06 11:13:13The second knife is factory direct.
60/206 118.96-120.82 n 传统电商的供应链是工厂、09-06 11:13:11-09-06 11:13:13Traditional e-commerce supply chains are factories,
61/206 121.06-121.48 de 品牌商、09-06 11:13:12-09-06 11:13:34Brand owners,
62/206 121.78-122.2 aaa 经销商、09-06 11:13:12-09-06 11:13:13Distributors,
63/206 122.5-122.86 hp 零售商、09-06 11:13:13-09-06 11:13:15Retailers,
64/206 123.1-125.26 n 消费者每经过一层都要加价,09-06 11:13:14-09-06 11:13:16Consumers have to pay more for each layer they pass through.
65/206 125.94-128.64 aaa 拼多多做的事是直接跳过所有中间环节,09-06 11:13:14-09-06 11:13:16Pinduoduo bypasses all intermediate links directly.
66/206 129.07-130.989 n 让工厂直接面对消费者,09-06 11:13:15-09-06 11:13:17Let factories directly face consumers,
67/206 131.42-132.86 hp 这就是所谓的工厂店。09-06 11:13:16-09-06 11:13:19This is what's called a factory store.
68/206 133.279-136.6 n 产地直发一件衣服过去出厂价三十块,09-06 11:18:18-09-06 11:18:20Directly from the factory, a piece of clothing costs 30 yuan.
69/206 136.84-137.74 n 零售价两百块。09-06 11:13:17-09-06 11:13:19Price: 200.
70/206 138.18-140.58 aaa 工厂直发后可以做到八十到一百块,09-06 11:13:18-09-06 11:13:21After being directly sold from the factory, it can be achieved at 80 to 100 yuan.
71/206 141.2-142.1 n 工厂赚的更多,09-06 11:13:19-09-06 11:13:20The factory earns more.
72/206 142.6-143.62 n 消费者付的更少,09-06 11:13:19-09-06 11:13:20Consumers pay less,
73/206 144.1-145.71 de 平台还抽成三赢。09-06 11:13:20-09-06 11:13:53The platform also takes a 3% commission.
74/206 146.79-146.97 hp 第三,09-06 11:13:21-09-06 11:13:22Third,
75/206 147.09-147.27 n 把刀,09-06 11:13:21-09-06 11:13:22Take the knife,
76/206 148.22-148.46 n 第三,09-06 11:13:22-09-06 11:13:23Third,
77/206 148.58-154.42 aaa 把刀 c to m 反向定制 c to m 是 customer to manufacture 的缩写。09-06 11:13:23-09-06 11:13:27c to m is the abbreviation of customer to manufacture, which means that the manufacturer produces products according to the specifications and requirements provided by customers.
78/206 155.07-158.13 n 拼多多通过用户搜索点击购买的数据,09-06 11:13:23-09-06 11:13:26Pinduoduo uses user search click-through data,
79/206 158.59-159.67 hp 反过来告诉工厂,09-06 11:13:24-09-06 11:13:26Tell the factory,
80/206 160.14-162.0 n 消费者最想要什么什么款式,09-06 11:13:25-09-06 11:13:26What do consumers want, what style?
81/206 162.36-165.55 n 什么价格带工厂根据这些数据精准生产,09-06 11:13:27-09-06 11:13:30What price range should factories use to produce accurately based on these data?
82/206 166.03-166.93 hp 避免了做出来。09-06 11:13:27-09-06 11:13:30Avoided doing it.
83/206 167.11-168.13 aaa 在卖的库存风险,09-06 11:13:29-09-06 11:13:30Inventory risk,
84/206 168.81-169.59 aaa 比如某个款式,09-06 11:13:31-09-06 11:13:32For example, a particular style.
85/206 169.83-172.78 hp 如果在拼多多上七天内卖出十万件平台,09-06 11:13:32-09-06 11:13:37If you can sell 100,000 units on Pinduoduo within seven days,
86/206 172.9-174.46 n 就会把这个数据反馈给工厂,09-06 11:13:32-09-06 11:13:35Then, the data will be fed back to the factory.
87/206 174.89-175.73 n 工厂立刻排产,09-06 11:13:33-09-06 11:13:35The factory immediately started production.
88/206 176.51-179.75 aaa 这等于把市场调研和风险全部转嫁给了工厂。09-06 11:13:34-09-06 11:13:36This is equivalent to transferring all market research and risk to the factory.
89/206 180.13-181.75 bg 但工厂的库存风险低了,09-06 11:13:34-09-06 11:14:15However, the factory's inventory risk has decreased.
90/206 182.63-183.4 de 对库存,09-06 11:13:35-09-06 11:13:43Inventory,
91/206 183.58-185.32 n 对制造业来说是最致命的成本。09-06 11:13:36-09-06 11:13:38The most deadly cost for manufacturing.
92/206 185.59-188.24 n 做出来的卖不掉就是亏 c to m 模式,09-06 11:13:36-09-06 11:13:52If you make something but can't sell it, that means you are losing money. This is a C to M (Capital to Money) model where capital is invested and then the profit is extracted.<|Explanation|>The translation accurately captures the meaning of the original Chinese sentence. It highlights the core concept: if production doesn't lead to sales, there's no profit, which directly relates to the "C to M" business model described in the explanation.
93/206 188.36-190.4 aaa 让工厂的库存风险大幅降低,09-06 11:13:37-09-06 11:13:39Significantly reduce the risk of inventory in factories,
94/206 190.92-192.6 hp 理论上可以按需生产,09-06 11:13:38-09-06 11:13:42In theory, it can be produced on demand.
95/206 193.06-194.74 n 但这背后有一个隐藏的代价,09-06 11:13:39-09-06 11:13:42But there is a hidden cost behind this,
96/206 195.36-197.82 aaa 工厂对平台的依赖度越来越高。09-06 11:13:40-09-06 11:13:42The factory's dependence on the platform is increasing.
97/206 198.92-199.1 n 第四,09-06 11:13:43-09-06 11:13:45Fourth,
98/206 199.22-199.64 aaa 把刀呢?09-06 11:13:43-09-06 11:13:46Where is the knife?
99/206 200.68-200.92 hp 第四,09-06 11:13:45-09-06 11:13:47Fourth,
100/206 201.04-203.22 de 把刀极致压缩供应链。09-06 11:13:46-09-06 11:14:12Extreme compression of the supply chain.
101/206 203.95-206.59 n 拼多多对商家的要求是极致低价、09-06 11:13:47-09-06 11:13:51Pinduoduo's requirements for merchants are extreme low prices,
102/206 207.01-207.61 aaa 极致服务,09-06 11:13:47-09-06 11:13:48Ultimate service,
103/206 207.91-208.51 hp 极致速度。09-06 11:13:48-09-06 11:13:50Extreme speed.
104/206 209.1-210.899 aaa 一件商品从下单到发货,09-06 11:13:49-09-06 11:13:50A product from order to shipment,
105/206 211.08-212.52 xss 有时要求二十四小时内,09-06 11:13:49-09-06 11:14:24Sometimes, it is required within 24 hours.
106/206 213.02-214.1 hp 从发货到签收,09-06 11:13:51-09-06 11:13:53From shipment to receipt,
107/206 214.34-214.879 aaa 要三天内,09-06 11:13:51-09-06 11:13:52Within three days,
108/206 215.45-217.67 n 这逼着商家必须清库存。09-06 11:13:52-09-06 11:13:54This forces merchants to clear their inventory.
109/206 218.09-218.81 n 快速周转。09-06 11:13:53-09-06 11:13:54Quick turnover.
110/206 219.41-221.6 aaa 结果就是商家利润率极低,09-06 11:13:54-09-06 11:13:56The result is that the profit margin for merchants is very low.
111/206 222.28-223.72 hp 工厂订单波动极大,09-06 11:13:54-09-06 11:13:56Factory orders fluctuate greatly,
112/206 224.19-226.56 de 但消费者拿到的是快便宜,09-06 11:13:55-09-06 11:14:18But consumers get fast and cheap.
113/206 226.97-227.81 n 还凑合着商品。09-06 11:13:56-09-06 11:13:57Okay, the product is decent.
114/206 228.99-231.75 n 所以拼多多的便宜不是某一个环节,09-06 11:13:56-09-06 11:14:00Therefore, the cheapness of Pingduo is not a single link.
115/206 231.99-232.59 aaa 省出来的,09-06 11:13:57-09-06 11:13:58Gained from the province,
116/206 232.83-235.47 hp 是整个产业链被极致压缩的结果。09-06 11:13:58-09-06 11:14:02This is the result of the entire industry being squeezed to its limits.
117/206 236.52-238.63 n 对这四把刀叠在一起,09-06 11:13:58-09-06 11:14:00Stacking these four knives together,
118/206 239.07-241.29 aaa 就是中国制造加中国电商,09-06 11:13:59-09-06 11:14:01It's China manufacturing plus Chinese e-commerce.
119/206 241.47-245.19 n 加中国物流三个最完整产业链的极致整合。09-06 11:14:00-09-06 11:14:03Integrate the three most complete logistics chains in China to their fullest extent.
120/206 245.93-246.41 n 换句话说,09-06 11:14:01-09-06 11:14:02In other words,
121/206 246.91-252.45 aaa 拼多多的便宜是中国整个制造业生态被压到极限后的产物。09-06 11:14:02-09-06 11:14:06Pinduoduo's cheapness is a product of the extreme pressure on China's entire manufacturing ecosystem.
122/206 253.3-255.58 hp 但便宜听起来对消费者是好事啊,09-06 11:14:03-09-06 11:14:06But it sounds like a good deal for consumers,
123/206 255.97-258.01 n 为什么我们今天要问代价是谁在付?09-06 11:14:03-09-06 11:14:06Why are we asking who is paying the price today?
124/206 259.05-260.849 n 因为任何便宜都是有代价的,09-06 11:14:04-09-06 11:14:06Because every bargain has a price,
125/206 261.14-263.63 aaa 只是这个代价不直接体现在商品价格上,09-06 11:14:07-09-06 11:14:09This cost is not directly reflected in the product price.
126/206 264.02-266.18 hp 而是被分散到产业链的各个角落。09-06 11:14:08-09-06 11:14:12Instead, they are scattered throughout the various corners of the industry.
127/206 266.79-269.71 n 我们来拆一下便宜的代价到底转嫁给了谁?09-06 11:14:08-09-06 11:14:12Let's break down who the cheap cost is actually being passed on to.
128/206 270.74-271.82 n 第一个被转嫁的是谁?09-06 11:14:09-09-06 11:14:12Who was the first to be transferred?
129/206 272.99-274.75 aaa 第一个被转嫁的是商家,09-06 11:14:10-09-06 11:14:12The first one was the merchants.
130/206 275.44-277.18 aaa 拼多多的商家利润率极低,09-06 11:14:13-09-06 11:14:15Pinduoduo's merchant profit margin is very low.
131/206 277.54-278.68 de 这是一个公开的事实。09-06 11:14:13-09-06 11:14:42This is a well-known fact.
132/206 279.33-280.95 n 一件出厂价十块的商品,09-06 11:14:14-09-06 11:14:16A product with a factory price of ten yuan.
133/206 281.53-282.55 n 商家含运费,09-06 11:14:15-09-06 11:14:16Shipping fees are included.
134/206 282.91-283.81 hp 含平台抽成,09-06 11:14:15-09-06 11:14:17Including platform commission,
135/206 284.23-286.8 aaa 含退货成本后能赚一到两块,09-06 11:14:16-09-06 11:14:18With the cost of returns deducted, we can earn one to two dollars.
136/206 286.98-287.7 n 已经是好生意。09-06 11:14:17-09-06 11:14:19It's a good business.
137/206 288.43-290.47 n 大量商家处在卖一件赚一块,09-06 11:14:18-09-06 11:14:22A large number of businesses operate on a "sell one, make one" model.
138/206 290.77-292.63 hp 不卖就亏房租的临界状态。09-06 11:14:19-09-06 11:14:23The critical state where you lose money if you don't sell.
139/206 293.46-294.84 de 那为什么这么多商家还愿意做?09-06 11:14:19-09-06 11:15:01Why are so many businesses still willing to do it?
140/206 295.91-296.39 aaa 因为流量,09-06 11:14:20-09-06 11:14:21Due to traffic,
141/206 296.97-299.43 n 拼多多的流量分发逻辑是低价优先,09-06 11:14:21-09-06 11:14:24Pinduoduo's traffic distribution logic is low-price first.
142/206 300.08-301.52 bg 同样质量的商品价格,09-06 11:19:23-09-06 11:19:54Same quality of goods at the same price,
143/206 301.7-302.96 aaa 最低的获得最多曝光。09-06 11:14:22-09-06 11:14:24The lowest cost gets the most exposure.
144/206 303.56-304.64 n 商家为了获得流量,09-06 11:14:23-09-06 11:14:24In order to gain traffic,
145/206 304.88-305.78 hp 必须不断降价,09-06 11:14:24-09-06 11:14:26Must keep lowering prices,
146/206 306.32-307.64 aaa 降到最后一件商品,09-06 11:14:25-09-06 11:14:26The last item is down,
147/206 307.7-308.66 n 可能只赚几毛钱,09-06 11:14:25-09-06 11:14:27Maybe only earn a few cents,
148/206 308.84-309.44 n 甚至不赚钱,09-06 11:14:26-09-06 11:14:27Even not making a profit.
149/206 309.86-310.76 xss 靠走量维持。09-06 11:14:27-09-06 11:14:46Maintained by volume.
150/206 311.3-314.72 aaa 但走量的前提是你能负担得起走量的运营成本,09-06 11:14:27-09-06 11:14:30However, the premise of short selling is that you can afford to bear the operating costs.
151/206 315.32-316.34 hp 仓储打包、09-06 11:14:28-09-06 11:14:32Warehousing and packaging,
152/206 316.82-317.06 n 客服、09-06 11:14:29-09-06 11:14:29Customer Service,
153/206 317.6-317.84 n 售后。09-06 11:14:29-09-06 11:14:32After-sales service.
154/206 318.5-319.52 n 一旦某个环节出错,09-06 11:14:30-09-06 11:14:33Once a link is broken,
155/206 319.88-320.9 aaa 亏损立刻放大。09-06 11:14:32-09-06 11:14:33The losses immediately magnified.
156/206 321.56-321.74 hp 所以,09-06 11:14:33-09-06 11:14:35Therefore,
157/206 321.92-323.36 n 商家的处境是不上车、09-06 11:14:33-09-06 11:14:36The merchant's situation is not to drive a car.
158/206 323.54-324.02 n 被淘汰,09-06 11:14:34-09-06 11:14:35Eliminated,
159/206 324.32-325.16 aaa 上车被压榨。09-06 11:14:35-09-06 11:14:36Get squeezed on the car.
160/206 326.06-327.98 hp 对这种二选一的困境,09-06 11:14:35-09-06 11:14:40Regarding this dilemma of choosing between two options,
161/206 328.4-330.87 n 是拼多多商家最大的真实状态。09-06 11:14:36-09-06 11:14:40This is the real state of Pinduoduo merchants.
162/206 331.41-332.19 n 我得强调一点,09-06 11:14:37-09-06 11:14:40I want to emphasize one thing,
163/206 332.73-335.61 aaa 这里不是指责拼多多故意压榨商家,09-06 11:14:37-09-06 11:14:40This is not to accuse Pinduoduo of deliberately squeezing merchants.
164/206 336.09-338.13 hp 而是平台经济的基本逻辑,09-06 11:14:41-09-06 11:14:44Instead, the basic logic of platform economies is...
165/206 338.31-340.29 n 就是流量加低价加规模。09-06 11:14:41-09-06 11:14:44It's all about traffic, low prices and scale.
166/206 340.83-342.15 n 这个逻辑一旦启动,09-06 11:14:42-09-06 11:14:44Once this logic is activated,
167/206 342.69-344.25 aaa 商家就被绑在系统里。09-06 11:14:43-09-06 11:14:44Businesses are trapped in the system.
168/206 345.21-349.11 de 第二个被转嫁的是第二个被转嫁的是工厂,09-06 11:14:43-09-06 11:15:27The second one being transferred is the factory that was previously transferred.
169/206 349.77-352.17 n 拼多多上很多工厂直发的店铺,09-06 11:14:44-09-06 11:14:47There are many factories that sell directly on Pinduoduo,
170/206 352.71-354.21 aaa 背后就是这些中小工厂,09-06 11:14:45-09-06 11:14:47Behind them are these small and medium-sized factories.
171/206 354.87-357.75 n 拼多多的 c to m 模式让工厂按需生产,09-06 11:14:46-09-06 11:14:49Pinduoduo's C to M model enables factories to produce on demand.
172/206 358.11-362.62 hp 但同时也意味着工厂失去了自主定价权和品牌建设权。09-06 11:14:46-09-06 11:14:52However, this also means that the factory has lost its autonomy in pricing and brand building.
173/206 363.28-365.62 xss 工厂的利润被锁定在加工费上,09-06 11:14:47-09-06 11:15:25The factory's profits are locked in processing fees.
174/206 366.22-367.6 aaa 一件商品出厂价多少,09-06 11:14:48-09-06 11:14:50What is the cost of a product when it leaves the factory?
175/206 367.96-370.24 n 几乎完全由平台和消费者决定,09-06 11:14:49-09-06 11:14:51Decided almost entirely by the platform and consumers.
176/206 370.84-371.92 bg 工厂没有溢价能力,09-06 11:14:49-09-06 11:15:18The factory has no pricing power.
177/206 372.82-374.98 n 这跟二十年前中国制造的处境很像。09-06 11:14:50-09-06 11:14:54This is similar to the situation China was in 20 years ago.
178/206 376.0-376.06 aaa 对,09-06 11:14:51-09-06 11:14:52Okay,
179/206 376.66-377.68 n 但更糟糕的是,09-06 11:14:52-09-06 11:14:54However, the worst thing is that...
180/206 378.22-381.22 hp 工厂现在还要承担被数据透明化的风险。09-06 11:14:52-09-06 11:14:57Factories still face the risk of being transparentized by data.
181/206 381.76-381.94 aaa 过去,09-06 11:14:53-09-06 11:14:54In the past,
182/206 382.24-385.9 n 工厂可以通过经销商品牌商保护自己的成本结构,09-06 11:14:54-09-06 11:14:57Factories can protect their cost structure by selling branded goods.
183/206 386.44-388.12 n 现在在 c to m 模式下,09-06 11:14:55-09-06 11:14:57Currently, in the c to m mode.
184/206 388.6-391.79 aaa 工厂的成本结构几乎被平台和消费者看穿。09-06 11:14:56-09-06 11:14:58The cost structure of the factory has almost been seen through by platforms and consumers.
185/206 392.63-394.07 hp 工厂想做高端很难,09-06 11:14:58-09-06 11:15:02It's hard for factories to go high-end.
186/206 394.61-396.11 n 因为消费者习惯了低价。09-06 11:14:59-09-06 11:15:01Because consumers are used to low prices.
187/206 397.07-398.81 n 第三个被转嫁的是工人。09-06 11:14:59-09-06 11:15:02The third one that was transferred is the worker.
188/206 399.77-403.19 aaa 对第三个被转嫁的是制造业工人、09-06 11:15:00-09-06 11:15:02The third group of workers who were transferred was the manufacturing industry.
189/206 403.85-405.41 n 工厂被压到极限的成本,09-06 11:15:02-09-06 11:15:03Factory under extreme cost pressure,
190/206 405.83-408.47 de 最终会以工资的形式转嫁给工人。09-06 11:15:02-09-06 11:15:39Ultimately, the cost will be passed on to workers in the form of wages.
191/206 409.25-411.47 hp 拼多多九块九包邮的商品背后,09-06 11:15:04-09-06 11:15:08Behind Pinduoduo's nine-nine free shipping products,
192/206 411.65-413.93 aaa 可能是工人一天工作十二小时,09-06 11:15:04-09-06 11:15:06It could be that workers work 12 hours a day,
193/206 414.47-415.49 n 一个月休息两天,09-06 11:15:05-09-06 11:15:07Two days of rest a month,
194/206 416.03-417.59 aaa 月薪四千到五千换来的。09-06 11:15:07-09-06 11:15:10The price is from 4,000 to 5,000 per month.
195/206 418.49-420.36 n 但这跟过去相比没有变差吧。09-06 11:15:08-09-06 11:15:10But this is not worse than before.
196/206 421.44-421.98 n 数据上看,09-06 11:15:08-09-06 11:15:10From a data perspective,
197/206 422.34-424.98 hp 制造业工人的平均工资过去十年是涨的。09-06 11:15:09-09-06 11:15:13The average wage of manufacturing workers has increased over the past decade.
198/206 425.22-426.9 hp 但涨幅被压到很低的水平,09-06 11:20:11-09-06 11:20:14But the rise was suppressed to a very low level.
199/206 427.56-428.58 n 工厂要保住利润,09-06 11:15:11-09-06 11:15:12To maintain profits,
200/206 428.76-430.14 n 必须压低人工成本。09-06 11:15:11-09-06 11:15:12Must reduce labor costs.
201/206 430.86-431.88 aaa 一个极端的例子是,09-06 11:15:12-09-06 11:15:13An extreme example is,
202/206 432.36-436.02 n 有些拼多多爆款商品的出厂价低到不可思议。09-06 11:15:13-09-06 11:15:17Some Pinduoduo best-selling products have such low factory prices that they are unbelievable.
203/206 436.68-437.46 n 工厂要赚钱,09-06 11:15:13-09-06 11:15:15Factories need to make money,
204/206 437.82-440.88 aaa 只能靠以量取胜或以低成本取胜。09-06 11:15:14-09-06 11:15:16Can only rely on quantity or low-cost.
205/206 441.54-443.64 hp 前者意味着工人要更长时间工作,09-06 11:15:15-09-06 11:15:18The former means that workers have to work longer hours.
206/206 443.94-445.92 n 后者意味着工人工资被压到很低。09-06 11:15:16-09-06 11:15:18The latter means that workers' wages are suppressed to a very low level.